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We need to use CRM to invest in customers but with 50% of Fortune 1000 companies not seeing a return on their CRM investments it’s time to take a ...
Lori Richardson · Sep 12, 2013, 5:59:18 AM
"Biggest lesson I’ve learned is the importance of rhythm and cadence in our sales and marketing efforts" – Lori Richardson interviews Kyle Porter, ...
Lori Richardson · Sep 5, 2013, 4:32:00 AM
Know your buyer - learn who they are, where they go online, what they are interested in, and what issues they are having in their world. Create a ...
Lori Richardson · Sep 3, 2013, 12:22:14 PM
Art or Science - Recently I had a debate with Velocify CEO, Nick Hedges. On a webinar, Nick defended the science while I focused on the art of ...
Lori Richardson · Aug 28, 2013, 7:03:14 AM
Do you want to get more leads, do you want to get better leads - when reaching out to potential buyers? This is definitely one of the top requests I ...
Lori Richardson · Aug 26, 2013, 6:09:00 AM
FACT - By 2017, Your Millennial Customers " – those consumers now in their mid-teens to mid-30’s – will have more spending power than any other ...
Lori Richardson · Aug 23, 2013, 5:30:00 AM
the annual HubSpot INBOUND conference started as a great get-together for fans of the inbound marketing software platform a few years back and has ...
Lori Richardson · Aug 21, 2013, 5:48:59 AM