Case studies

Six sales teams, measured.

Each of these companies wanted to know why revenue was short. An evaluation measured the whole sales organization and showed where the gap actually was, and what closing it would be worth.

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Mid-market industrial manufacturer
$56.9M
organic revenue opportunity

A motivated team with no playbook

A manufacturer blamed motivation and management. 100% of the team was motivated. 0% followed a sales process.

Read the case study Enterprise financial services technology
$41.1M
organic revenue opportunity

The foundation was solid. Closing was not.

An enterprise fintech blamed its systems and recruiting. Both scored well. Closing scored 16.

Read the case study B2B SaaS, employee communication platform
+49%
increase in qualified leads

Full pipeline, empty close

A SaaS team blamed prospecting. Hunting was the one thing working. Reaching decision makers scored 12%.

Read the case study Large midmarket company
$11.1M
revenue opportunity

The managers were not the problem

Leadership blamed the sales managers. Management scored well. The hiring criteria did not.

Read the case study Mid-market B2B software and technology
$1.9M
organic revenue opportunity

Good hunters, empty close

A software company planned more outbound. Prospecting already worked. Closing scored 31%.

Read the case study National healthcare services
$24.2M
organic revenue opportunity

Motivated to sell, not built to close

A healthcare team was thought to lack hustle. Desire scored 74. Commitment scored 29.

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Each of these is an anonymized Score More Sales Custom Analysis. Company and individual names have been removed or replaced.