Case studies

What the data found when leadership guessed wrong.

Every one of these companies came to us with a theory about why revenue was short. In every case the theory was wrong, and the real problem was both more specific and more fixable than the story leadership was telling itself.

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Mid-market industrial manufacturer

$56.9M

organic revenue opportunity

A motivated team with no playbook

A manufacturer blamed motivation and management. 100% of the team was motivated. 0% followed a sales process.

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$41.1M

organic revenue opportunity

The foundation was solid. Closing was not.

An enterprise fintech blamed its systems and recruiting. Both scored well. Closing scored 16.

Read the case study B2B SaaS, employee communication platform

+49%

increase in qualified leads

Full pipeline, empty close

A SaaS team blamed prospecting. Hunting was the one thing working. Reaching decision makers scored 12%.

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Each of these is an anonymized Score More Sales Custom Analysis. Company and individual names have been removed or replaced.