Speaking of Being a Little Crazy...

CoachVille's Dave Buck came up with this tagline for one of the areas he does brand-coaching in:

Self-employed professionals who are working for a lunatic

I think about this quote sometimes when I am out there blazing a trail, branding my own business without the benefit of a major corporation behind me anymore. There is really no more passionate way to sell than when you are a great portion of the deliverable to the prospect.

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