Sales Ideas & Skills

Thirteen Ways to Establish and Build Credibility

By Lori Richardson Sep 18, 2007, 7:54:00 AM

trust establish build credibilityI meet up with an amazing group of women business consultants periodically. Recently the topic was on ways to build credibility. I love the thirteen points that the group came up with:

· Keep your word.

· Present your materials professionally

· Be consistent

· Only work with people you like, trust and respect

· Follow through

· Disclose your business process

· Make clear agreements

· Build trust and minimize risk

· Have the courage to walk away or say "no"

· Make eye contact

· Be honest

· Balance character and competence

· Build trust; clarify purpose; align systems; unleash talent

What items would you add?

Lori Richardson
Written by

Lori Richardson

Lori Richardson is Founder & CEO of Score More Sales, a top B2B sales strategy firm helping mid-sized companies grow revenues by solving key sales issues - like recruiting, retention, building an inclusive sales team, process, pipeline, and leadership. Lori is also the President of Women Sales Pros - a community created to increase the number of women in sales, as well as in AI-powered and sales leadership roles. She speaks to CEOs on topics such as sales growth, the power of mindset, and the importance and value of a strong sales culture. Clients include companies in the technology, telecom, manufacturing, distribution, and professional services industries. Salesforce named Lori a Top Sales Influencer in 2021 - 2025.  Lori has been named a top sales influencer over the years by LinkedIn, as well as many other companies and organizations. Her book, She Sells, is on hiring more women for B2B sales roles. Subscribe to the award-winning blog, follow her on Instagram, X, and LinkedIn.

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