Sales Ideas & Skills

Get Your Publicity Strategy Organized

By Lori Richardson Oct 4, 2008, 4:17:46 AM

Publicity expert Nancy Juetten is a local resource here in the Pacific NW. I had the pleasure of attending one of her Publici-Tea events this year, and found it to be one of the most valuable uses of time I've spent in any PR or marketing sessions anywhere (and I've been to a LOT of them). Nancy uses the finesse and style of a consultative sales professional to offer story after story on how to present a story to the media where the media finds a big win in it. She's passionate about helping others be seen, and details many ways to bootstrap yourself to success.

If you are in the Pacific NW, you want to attend her upcoming Publici-Tea with guest expert Susan Harrow (known for helping people get on Oprah) which is coming up on Friday, October 17.

If you are like many blog readers, you are not nearby, so check out Nancy's other offerings. She has fantastic tips booklets audio, and a special new item soon-to-be-offered. I highly recommend Nancy, and have done so for the last couple of years. She "gets" what business owners need to do to successfully get their name and business value out into the world.

Lori Richardson
Written by

Lori Richardson

Lori Richardson is Founder & CEO of Score More Sales, a top B2B sales strategy firm helping mid-sized companies grow revenues by solving key sales issues - like recruiting, retention, building an inclusive sales team, process, pipeline, and leadership. Lori is also the President of Women Sales Pros - a community created to increase the number of women in sales, as well as in AI-powered and sales leadership roles. She speaks to CEOs on topics such as sales growth, the power of mindset, and the importance and value of a strong sales culture. Clients include companies in the technology, telecom, manufacturing, distribution, and professional services industries. Salesforce named Lori a Top Sales Influencer in 2021 - 2025.  Lori has been named a top sales influencer over the years by LinkedIn, as well as many other companies and organizations. Her book, She Sells, is on hiring more women for B2B sales roles. Subscribe to the award-winning blog, follow her on Instagram, X, and LinkedIn.

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