If You Love Your Buyers

Love your buyers

If you love your buyers, you will learn about them before you contact them.

If you love your buyers, you will call them with a purpose.

If you love your buyers, you will let them know what that purpose is.

If you love your buyers, you know they will respect your efforts to reach them.

If you love your buyers, you won’t have a one size fits all story for them.

If you love your buyers, you will understand their issues and aspirations.

If you love your buyers, you will always set a next action with them and follow up.

If you love your buyers, you will never say you are just touching base.

If you love your buyers, you will meet them where THEY are, not where you are most comfortable.

If you love your buyers, you will use stories to describe how you have helped others.

If you love your buyers, you will communicate cleanly, clearly, and honestly.

If you love your buyers, you know that you won’t always be able to help them with everything.

If you love your buyers, you will be prompt and respect their time as you do your own.

If you love your buyers, you will always work to move things forward or to closure.

If you love your buyers, you will want them to win as much as you and your company.

If you love your buyers, you will spend less time on product training and more on who your buyers are.

Love your buyers. Love your customers. If you do, it will show.


Lori Richardson - Score More SalesLori Richardson is recognized on Forbes as one of the "Top 30 Social Sales Influencers" worldwide and is a Top 25 Innovative Sales Blogger. Lori speaks, writes, trains, and consults with sales teams in mid-sized companies. Subscribe to the award-winning blog for sales strategies, tactics, and tips.
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Topics: B2B

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