How are B2B sales leaders planning for their teams in 2015? Top 20 sales experts weigh in on this, including me. I was pleased to be a part of this e-book (download here) created by Velocify which addresses a number of issues that are on the minds of sales leaders everywhere. (note: there is a form to fill out on the Velocify website.)
In addition to my prediction (below), you can read predictions from my colleagues:
- Jill Konrath, Bestselling author of Agile Selling, SNAP Selling & Selling to Big Companies
- Koka Sexton, Leader of #SocialSelling Movement, LinkedIn
- Craig Rosenberg, Co-founder & Chief Analyst, TOPO
- Nancy Nardin, Expert on Sales Productivity Tools & Strategies, Smart Selling Tools
- Colleen Francis, Founder & President, Engage Selling Solutions
My prediction is that many companies will master their messaging better than ever before. Why is it that in 2014, I can still receive dozens of emails and voice mails each month telling me about a company's products, with no mention of how I, or my company, specifically would benefit from hearing about them?
I predict we'll see the use of more video tools for messaging and video integrated into websites like never before. We will improve messaging and be buyer-focused.
There are many great predictions in the book 2015 Sales Industry Predictions - 20 Top Sales Experts Weigh In. Check it out, and let us know which predictions resonate with you. If you are a sales leader or company leader, which ones most concern you?
Lori Richardson is recognized on Forbes as one of the "Top 30 Social Sales Influencers" worldwide. Lori speaks, writes, trains, and consults with inside sales teams in mid-sized companies. Subscribe to the award-winning blog and the "Sales Ideas In A Minute" newsletter for sales strategies, tactics, and tips in selling. Increase Opportunities. Expand Your Pipeline. Close More Deals.