Talking or Writing Too Much in B2B Sales

Just a quick post to share a tip posted today over at Jill Konrath's Fresh Sales Strategies Blog encouraging sellers to be more succinct, and to communicate in the way that your prospective customer wants. Can't stress it enough - this is one of the biggest foundational issues for success in selling.

Jill is doing a whole series on what salespeople should never do - based on an interview that Forbes Magazine did with her.